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Would you expect someone with a net worth of Php165 million to line up for the MRT and commute to work daily?
Chances are, your answer is a resounding NO.
If that’s the case, then why do some marketers use mass transit infrastructure as a selling point for luxury real estate?
I get it—if we were talking about mid-market condo projects, the proximity to train stations and transport hubs would be a compelling feature. These buyers would likely rely on public transit for convenience. But for someone purchasing a Php40 million, 2-bedroom unit? That buyer probably has at least two cars and a personal driver.
[This reminds me of an ad I recently saw: a bank promoting the latest tech gadget while emphasizing that their installment plan would help keep their savings untouched. Something felt off. If you truly need an installment plan for a gadget, should you really be buying it in the first place?]
The takeaway? Not everything marketed actually adds real value. General RE prices have reached a point where justifying them has become increasingly difficult.